FB Group Sas

We develop and market innovative functional foods and protein snacks aligned with global wellness and consumer trends.

ABOUT US

Fakin Bomb is a Uruguayan functional food brand created to reinvent the way people enjoy their favorite snacks. Since 2020, we have been developing innovative products that combine great taste, nutrition, and a disruptive brand identity aimed at new generations of consumers.

We pioneered the category by launching the world’s first high-protein alfajor and recently developed Uruguay’s first high-protein pizza. Our portfolio includes alfajores, protein bars, and other functional foods designed for consumers seeking healthier alternatives without compromising on taste.

Today, our products are available through some of Uruguay’s leading retail chains and retailers, including Tienda Inglesa, Decathlon, Kinko, Frog, and Macro Mercado, as well as gyms, specialty stores, and e-commerce channels.

Our key differentiators are continuous innovation, agile product development, a brand with a strong personality, and the ability to identify and lead emerging categories within the functional food market.