The Eye of Ibero-America 2026

Uruguay XXI will support the participation of the Uruguayan advertising industry in El Ojo de Iberoamérica, which will hold its 29th edition from November 11 to 13 in Buenos Aires, Argentina. The festival brings together leading figures in creativity, communication, and audiovisual production, featuring conferences, networking opportunities, and awards for the industry’s best work.

In coordination with the Uruguayan Advertising Circle and the organizers of Desachate, the agency will support the entry of award-winning pieces from the national festival to compete on this international stage.

This initiative is part of a strategy to promote the internationalization of Uruguayan advertising, raise the profile of local talent, and expand opportunities for agencies and production companies in other markets.

More information orodriguez@uruguayxxi.gub.uy