Talent, incentives and services: Uruguay’s value proposition at Content Americas

Uruguay strengthens its positioning as an audiovisual hub in Latin America through its participation in the fourth edition of Content Americas, to be held from January 19 to 22, 2026, in Miami. At one of the leading markets and conferences for the entertainment industry focused on Latin America, the U.S. Hispanic market, Spain and Portugal, the country arrives with a clear strategy: to identify international partners for co-production and to promote Uruguay as a reliable and efficient destination for audiovisual production.

The institutional presence places a strong focus on national production through Uruguay Films, a catalogue that showcases projects at different stages of development as well as completed works, while also promoting the attraction of production services to the country under the Uruguay Film Commission, which begins the year in this key destination.

Uruguay offers a consolidated professional ecosystem, highly skilled technical crews, a wide diversity of locations within short distances, legal stability, and an economic incentive system that makes international projects competitive. The country also provides a cash rebate for international co-productions and production services, along with a favorable tax framework that facilitates the planning and execution of shoots.

Within the market area, Uruguay will host a meeting table dedicated to a schedule of meetings with broadcasters, streaming platforms, distributors and companies interested in acquiring content, developing co-productions or contracting production services in Uruguay. It will also serve as a contact point for institutional meetings aimed at exploring new collaboration opportunities, as well as a shared space for Uruguayan production companies to hold their meetings.

The Uruguayan delegation includes production companies with international experience and a strong export-oriented profile, capable of supporting projects at every stage: development, production and post-production. Their catalogues combine original content in development with a solid offering of production services, backed by decades of experience working with global partners. Participants include Nadador Cine, Salado, Navajo, Metrópolis Films, Indias Film, and the sales agency, aggregator and production company Circular Media, which present completed works, co-production-oriented projects and production services for international platforms and producers, supported by experienced teams and deep knowledge of the global market.

Learn more about the production companies participating in Content Americas here.

Uruguay’s participation in Content Americas is part of a sustained international positioning strategy jointly promoted by the national investment, export and country brand promotion agency, Uruguay XXI, and the Uruguayan Film and Audiovisual Agency (ACAU).

With a value proposition that combines creativity, professionalism and concrete competitive advantages, Uruguay presents itself at Content Americas as a reliable partner for the global audiovisual industry—a country prepared to co-produce, film and develop content with international standards and a long-term vision.