Goland completes first export of hemp seed-based food to Argentina and strengthens its regional expansion

In a decisive step to position hemp as a high-value ingredient in the food industry, Uruguayan company Goland has completed its first export to Argentina. The shipment, which included 2,500 units of hemp protein, oil, and hearts, marks Goland as the first company to introduce products from this raw material into the Argentine market.

“We are setting a new milestone for the region’s food industry,” said Goland CEO Andrés Sosa. The company, which already sells its products in the United States through Amazon, has strengthened its international expansion strategy with a presence in three markets across the continent.

Founded in 2020 to develop a new food matrix in Uruguay, Goland promotes a triple impact model that integrates environmental sustainability, social well-being, and the creation of quality jobs. From the start, the company aimed to complete the production cycle locally, avoiding exporting raw materials alone and seeking to reach the end consumer. To achieve this, Goland formed strategic partnerships with the Catholic University of Uruguay, where it began validating processes in the food lab, and established an industrial plant in Canelones specially equipped for this type of production.

“The challenge was to build everything from scratch: the cultivation, the industrial process, and the business model. We built that path step by step,” Sosa explained. Among its flagship products are several innovations new to Latin America, including a hemp protein coffee and a plant-based beverage.

The export process to Argentina involved navigating various regulatory and technical challenges. “We had to adjust processes and labeling, and align everything with the new market’s requirements,” the CEO noted. The company received key support from institutional partners, including Uruguay XXI, the Canelones Department, LATU, ANII, and the Uruguayan Chamber of Industries. Uruguay XXI played a vital role. “The human approach, close engagement, and strategic vision of the team were essential for companies like ours to take Uruguay’s flag to the world with innovation and quality,” Sosa emphasized.

Goland is one of the first Uruguayan companies to transform hemp's potential into a concrete proposal for food innovation. Its journey reflects the strength of an ecosystem committed to sustainability, applied research, and the opening of new markets. With strategic vision and public-private coordination, Uruguay continues expanding its export offer with high-value-added products and positioning itself as a key player in emerging sectors.